Parterning with you to advance NIL education
With 15+ years in college athletics and an exclusive focus on NIL since 2020, I provide workshops, strategic consulting, and custom resources to help athletic departments, college-prep sports clubs, and other organizations successfully navigate NIL’s developing landscape.
SUPPORTING EARLY INNOVATORS
Find the Right NIL Solution for Your Organization
Workshops & Webinars
Engage Your Members with Practical NIL Training
Interactive sessions that demystify NIL fundamentals, compliance, and brand-building—tailored to your group’s goals.
Strategic Advising & Consulting
Develop or Modify Your NIL Approach
Get one-on-one guidance to develop effective, data-driven NIL strategies that align with your organization’s vision.
Actionable Playbooks & Tools
Empower Your Group with Step-by-Step Resources
Offer digestible handbooks—implementation guides to navigate NIL marketing, partnerships, and growth opportunities.
Market Insights & Reports
Stay Ahead in a Fast-Evolving NIL Landscape
Access up-to-date research, trend analyses, and actionable reports that give your organization a competitive edge.
What NIL Leaders Are Saying
Michelle's knowledge and passion for NIL are unparalleled. There are people who know the space, but she is one who uses her knowledge to innovate in it. Beyond that, Michelle has made it her personal mission to make the NIL industry better as a whole. She is one of the most valuable people in the NIL space and should be considered by anyone looking to launch a company or initiative focused on NIL.
jordon rooney
Founder & CEO, JABA
Michelle and what she’s built with the NIL network is exceptional. Michelle's deep understanding of the complex world of athlete endorsements and branding in the digital age is a tremendous resource for administrators. Her insights and dedication to helping athletes navigate the NIL landscape are great tools to have when building an NIL ecosystem.
Zack McKay
Director of NIL Services & Engagement,
University of Louisville
University of Louisville
Michelle's expertise is unparalleled; with a unique blend of experience on both the university and consulting side of the industry, Michelle brings a depth of knowledge and a strategic mindset that is truly exceptional. I am grateful for her continued support and insight as the field continues to grow and evolve.
Bridget Perine
Assistant AD, Talent Brand Management
Clemson University
Clemson University
Having a resource who is knowledgeable of every level of collegiate athletics and the entire Name, Image, & Likeness ecosystem is a huge asset. Working with someone you trust has the best interests of athletes, institutions, and partners alike gives us a lot of confidence in a constantly evolving industry.
Adam Cook
Vice President, Campus Ink Sports
Michelle is an amazing resource in the NIL space. She is highly respected and trusted amongst folks in the NIL world. Regardless of what your approach to NIL is, Michelle can help guide you as she is incredibly knowledgeable & reliable! With the help of Michelle & NIL Network you are setting your program up to excel in the NIL space.
Haneen Rashwan
Director of NIL Administration, Baylor University
Michelle is one of the most plugged in resources in the name, image, and likeness, industry. Her experience in-house with a university and it’s student-athletes, along with what she has built with NIL Network, makes her the most well-balanced industry leader, who takes pride in giving the best insight and perspective from all sides. If you are looking to build anything in the NIL world, having Michelle in your corner is a must.
Ben Chase
Director of NIL Strategy, University of Florida
I have known Michelle for a few years now and not many people have as deep of an understanding of the NIL space as she does. She truly cares about helping athletes succeed in this new space and the resources she is providing for all stakeholders is extremely valuable.
Nicholas Lord
CEO, NOCAP Sports
