When California passed the first state NIL bill (SB206) in 2019, it was clear that Name, Image, and Likeness reform was coming to college sports within the next few years. This long overdue change was going to be a monumental shift in the “amateurism” model that the NCAA had enforced for the last century. However, if it wasn’t prepared for properly, NIL reform could create a chaotic and unsafe environment for collegiate athletes.
As of nine months before the first state NIL law was scheduled to go into effect, the NIL resources were astonishingly minimal for college athletes and their administrative supporters:
NIL Network was founded in November of 2020 to provide those resources, raise awareness of the changes coming, and increase understanding of NIL with the mission to contribute to a successful transition into the NIL era of collegiate athletics.
Today, we are proud to serve collegiate athletes and their administrative supporters as the premier name, image, and likeness hub. Through delivering a holistic suite of data and resources, we empower our audience to navigate the industry, make conﬁdent decisions, and achieve success.