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Athlete Brand Development

by michelle

Athlete Brand Development

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Mission Statement:

The mission is to become a strategic provider of educational NIL information and brand-building strategies for student-athletes. NIL is not one size fits all, and that’s where we believe we can provide value in a market filled with competitors whose primary mission is to connect with high revenue-generating athletes.

We believe that every student-athlete can leverage their platform and build a brand that lasts beyond the sport they participate in.

Year Founded: 2016
Founder(s)/CEO(s): Brandon Lundberg
About the Founder(s)/CEO(s):

Brandon Lundberg is the founder of Football Scout 365, a situational football scouting and analytics site devoted to connecting the numbers to on-field performance. In addition, Brandon produces and hosts his own Football Scout 365 YouTube and podcast series (After Further Review) while also co-producing, editing, and working as an analyst for the 5 Tool Sports Podcast. Additionally, Brandon recently earned his Masters in Marketing & Communication at Franklin University in Columbus, Ohio.

Services Offered:
  • Brand Building
  • Facilitate Brand Partnerships/Sponsorships
  • Business Formation Assistance
  • Career Development
  • Coaching Opportunities
  • Compliance Reporting/Disclosures
  • Content Production
  • Contract Vetting
  • Digital Strategy
  • Fan Engagement
  • Financial Management
  • Group Licensing
  • In Person Event Facilitation
  • iOS/Android Mobile App
  • Legal Support
  • Logo Creation
  • Mentorship Opportunities
  • Monetization Ideation + Strategy
  • NFT Creation
  • Public Relations/Crisis Management
  • Social Media Analytics
  • Social Media Management
  • Tax Guidance
Cost for Athletes:

We do not charge athletes a fee or require any contractual obligations. Our goal is to provide an educational experience and brand-building strategies while building strong relationships with student-athletes.

Estimated Number of College Athletes in 2021: 0-5
Quote from the Company:

"We believe that every student-athlete can leverage their platform and build a brand that lasts beyond the sport they participate in."

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