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Mission Statement:

We empower people to connect, create, and grow – one partnership at a time.

99% of athletes on MarketPryce who apply to at least 5 Campaigns on our website successfully connect with at least one brand partner. Meaning, no matter an athlete's sport or social media following, you have a 99% chance to connect with a business on MarketPryce. The opportunity is there, all you have to do is take it.

Service Provider Differentiators

1:1 hands on support with athletes and brands

We have the most active brand opportunities for college athletes available on our marketplace, leading to 8,000+ partnerships

Because of our 5% fee (competitors take 20%-30%), we allow athletes and brands to communicate off platform - our deals aren't restricted to monetary compensation, so athletes can create real relationships with brands on our platform.

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Founder(s)/CEO(s): Jason Bergman, Shehryar Khan
About the Founder(s)/CEO(s):

As a former sports agent, Jason has seen first hand how brand partnerships were reserved for the top 1% of athletes. Jason and MarketPryce are on a mission to democratize athlete marketing for all athletes.

Year Founded: 2021
Percentage of Business that Is NIL Focused: 90
Digital Marketplace Business Model:
  • Subscription - Athlete Pays
  • % of Deals - Brand Pays
Monthly Subscription Fee:

$8/month for student-athletes

Deal Fee: Percentage:

5% on top of any agreed upon Cash compensation.

Access to Platform:
  • Website
  • App
2022 College Athletes on Platform: 1,881
2022 College Athletes Completed Deals: 1,000
Top Brands Affiliated With:

COACH, Puma, Meta, Allbirds, GOAT Fuel, Dr. Squatch, Walmart, Coinbase, hims, Tiege Hanley

Athlete Support: Brand Contracts:
  • Review brand contracts for fairness/favor ability for the athlete.
  • Provide brands with your standard contract to use, but they may use their own.
Percentage of Deals with Cash Compensation: 45
Who Pitches Who for Deals:
  • Brands Can Pitch Athletes
  • Athletes Can Apply for Deals on a Job Board
  • Athletes Can Pitch Brands
Marketplace Job Board Applications:
  • Athlete Applies via One Click
  • Athlete Provides an Open Ended Response

As NIL grows rapidly and enters 2024 as a billion dollar industry, more brands are jumping in and reaping the benefits of college athletes promoting their products or services. Unfortunately, there is a misconception that only the biggest and most popular athletes can deliver campaign results. Here, College Athlete Influencers explores why that’s not the case and how brands can maximize their ROI through college athlete influencers.

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